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Frequently Asked Questions

Many types of companies need to deliver SEO and Internet Marketing services to stay competitive and retain customers.

FAQ – Search Engine Optimisation (SEO)


One of the most intriguing topics to anyone interested in SEO or growing their business online. it is a starting point of what everyone wants to know.

With our frequently asked questions guide we want to ensure that we satisfy some of your concerns and answer some of your Search Engine Optimisation questions – Contact us today to grow your business.

SEO Questions and Answers

The goal of a FAQ page is synonymous with the meaning of SEO – provide the best answers to the question your audience is asking…

Incorporating keywords into a page, optimising title tags and meta descriptions, adding structured data – all of these practices contribute to the SEO value of your FAQ page for Google…

How much does a digital marketer charge?

Pricing is one of the most plaguing questions out there when it comes to building an agency, or any business for that matter. Setting or changing the pricing for your business can feel daunting. After all, the stakes are high. What happens if you lose clients who don’t want to pay the new rates?

Is digital marketing worth it in 2020?

The average salary paid to digital marketing professionals is quite high as per industry standards. The industry is becoming an extended arm of the marketing division of every company, there is going to be a surge in demand for digital marketing professionals, thereby leading to better salaries...

Can I do digital marketing from home?

Recently rated one of the best jobs in the marketing and advertising industry, copywriting is an obvious choice for home working. After all, the work you produce including web copy, ebooks, sales materials, blogs, and articles says far more than the hours you clock in an office.

In fact there are many opportunities out there for home workers or remote workers especially in the digital marketing.

Is digital marketing worth it in 2020?

The average salary paid to digital marketing professionals is quite high as per industry standards. The industry is becoming an extended arm of the marketing division of every company, there is going to be a surge in demand for digital marketing professionals, thereby leading to better salaries...

Digital marketing gives you the opportunity to be in contact with your audience always. Though digital platforms open endless opportunities for businesses, they can harm a brand's reputation if not handled well... With a strong website and social media channels, you can create a trust in the market.

How much money can you make doing SEO?

If you've been considering giving SEO writing a try, this will help you get ... Because we rank so highly for that keyword, lots of people come to this and because of this, there was a boom in the number of people doing it.

As a freelancer, that’s what determines your income. 5–6 hours a day on SEO (not including any content creation) would allow you to service 14–15 clients a month. If you have 10 clients at N180,000 a month, that’s N1,800,000 (and leaves you time for business stuff). Those same 10 clients at N360,000 a month doubles your income.

How much does SEO audit cost?

Whether you’re a small to midsize business or established enterprise, you can expect to pay between N540,000 and N6,000,000 for an SEO audit. Granted, if you’re a larger company with a bigger website, you will have higher SEO audit costs than a startup with a small site.

How can I learn SEO at home?

That means if you want to learn search engine optimization (SEO), you'll have to take matters into your own hands. Having run an SEO firm for the past 10 years I had to train myself on everything I know.

There’s no better resource I’ve found as a starting place to learn SEO than The Beginner’s Guide to SEO from Moz. It’s free, and it starts out answering the most basic questions like “What is SEO?” Read the entire guide once and you’ll know more than the people sending you those spam SEO emails every day. Read it twice and you’ll know more than a lot of the so-called SEO experts.

Why is SEO so expensive?

Compared to traditional advertising, SEO is cost-effective. Most of our clients will tell you SEO is the best return on investment. SEO Is an Investment. To be frank, SEO is not expensive. Compared to other marketing methods, including paid advertising,

SEO is affordable for three reasons: It takes time to show results, it requires a lot of resources to build and maintain a campaign, and it often relies on the expertise of an SEO specialist to develop and grow your strategy...

How do I find SEO keywords?

Besides the Keyword Planner, you should also check out Google's other free tools like Google Trends, Search Console, and Google Analytics when building your SEO strategy.

Your SEO keywords are the keywords and phrases in your web content that make. Implementing keyword SEO will help your site rank above your competitors.

Where do I put keywords for SEO?

Keywords are ideas and topics that define what your content is about. In terms of SEO, they're the words and phrases that searchers enter into search engines, also called "search queries." If you boil everything on your page — all the images, video, copy, etc. — down to simple words and phrases, those are your primary keywords.

Identify Keyword Opportunities. Before you can target anything, you need to determine what keyword phrases are likely to bring in relevant traffic.
Narrow Down Your Topic.
Write and Optimize Your Post.

How do I start SEO?

1. Learn what your customers are actually searching for.
2. Create pages optimized for search.
3. Make sure your website is accessible to both search engines and humans.
4. Build backlinks from other websites.
5. Tracking your SEO success.

How do I start SEO?

1. Learn what your customers are actually searching for.
2. Create pages optimized for search.
3. Make sure your website is accessible to both search engines and humans.
4. Build backlinks from other websites.
5. Tracking your SEO success.

Does Google charge for SEO?

When making decisions about how to invest your time and online marketing dollars, there are a few important distinctions to consider, including the difference between PPC (pay-per-click) ads and SEO (search engine optimization) rankings...

SEO, or Search Engine Optimization, is the practice of including content on your site that has the potential to improve your site’s visibility to search engines and their users – in other words, it can help your site show up more often in relevant searches...

Is SEO worth the money?

If you're a small, one-person shop, then SEO is still a very important investment, but it may make more sense to perform SEO on your own than to hire an agency to handle it for you...

To answer the question, yes, SEO is a valuable investment and is worth the investment.

Is SEO still relevant in 2020?

While some traditional marketing methods may be becoming obsolete, SEO is here to stay in 2020. Whether you invested in SEO early or are getting started, it can still be a major driver of traffic and leads to your website.

SEO is not dead, it's changing. Sure, click-through rates are going down and Google keeps adjusting its algorithm but that's to be expected. Google has made it so you can target your ideal customer through SEO or paid ads.

What is internet marketing service?

Also called online marketing, internet marketing is the process of promoting a business or brand and its products or services over the internet, Internet marketing services come in a variety of shapes and sizes. In some instances, these companies only have one service .

What an advertising agency does?

An advertising agency often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients.

What does a SEO consultant do?

SEO Consultants analyses, reviews, improves websites and search engine results performance, and incoming links as a critical part in conveying expert advice, guidance, actionable tasks, and recommendations that enable business owners to grow, generate leades, more customers online.

Do I Really Need SEO?

Yes you do - SEO is a great way to market your business online. SEO can be a more cost-effective way of getting some ROI, but a small budget usually means low-effort work with very little strategy behind it. Not to knock anyone down here, but there are an awful lot of SEO agencies that will charge punitive amounts and promise SEO miracles.

What is the most popular social media in Nigeria?

Statistics at the beginning of 2020, suggest that the most popular social media website in Nigeria is Facebook (54% have a Facebook account) followed by Twitter (15 %), LinkedIn (14%) and Google+ (also 13%).