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Online stores and ecommerce are on the rise. The best ecommerce website builder is one that helps you reach customers without sacrificing your brand vision.
Jacob Pippin is an experienced writer based in Orlando, Florida. He writes about a wide array of topics, from technology to marketing.
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The past year brought many new adjustments to our lives, lockdowns and quarantines key among them. However, these new adjustments in life also brought changes in the market. Many businesses were forced to shift their sales focus into the online environment; even many grocery chains started making the digital transition into ecommerce. Ecommerce and online stores are nothing new, but the pandemic brought a whole new wave of ecommerce businesses to the market.
Many people started their own online stores to sell their products directly to the consumer. Having a quality product to sell is important, but creating a memorable online shopping experience for the customer is equally as important. A website for ecommerce sales must have the functionality and design that keeps the customer on the site through the point of sale.
According to ecommerce statistics, only 9.6% of Gen Z customers report buying items in a physical store. Even when consumers made purchases in a brick-and-mortar store, 39% reported that they visited a brand’s website before making the purchase. So, building the right website could mean the difference between a sale or a potential customer moving on to other brands.
Wix ecommerce is a great choice for entrepreneurs wanting to make a splash in the online marketplace. Small businesses, retailers, and large brands alike have used Wix to build, launch, and scale their online stores. You do not need to know how to code to make your storefront and stand out.
Wix ecommerce pricing has three monthly plans: Basic – $23 | Unlimited – $27 | VIP – $49
Squarespace is a popular choice for ecommerce creatives, such as podcasters, photographers, and other content creators. Though it is known for its superior portfolio building and blogging features, Squarespace also has some great tools for ecommerce businesses.
Squarespace pricing features annual and monthly plans: Business – $18/$26 | Basic Commerce – $26/$35 | Advanced Commerce – $40/$54
Volusion is an all-in-one ecommerce website builder that is ideal for anyone, no matter their level of technological expertise. The customizable storefront options make it easy to build your website quickly so you can dive into your passion and share it with others.
Volusion pricing features three-month prepaid or month-to-month options: Personal – $26/$29 | Pro – $71/$79 | Startup $161/$179 | Business – $269/$299
Shopify is used by more than 1,000,000 businesses, and that number continues to grow. It has earned its reputation as being a reliable website builder devoted solely to ecommerce. The tech-experienced or novice alike can create a scalable online storefront with Shopify.
Shopify pricing and monthly plans: Basic Shopify – $29 | Shopify – $79 | Advanced Shopify – $299
The name says it all. BigCommerce is a force to be reckoned with in the ecommerce website building game. Their mission is simple — help their users sell more. Whether a small startup or a mid-market business, BigCommerce offers a platform primed for scalable growth in the online market.
BigCommerce pricing and monthly plans: Standard – $29.95 | Plus – $71.95 | Pro – $269.96
Whether your goal is to build a website to sell products solely online or you are building one to compliment your physical store and increase sales, there are a few important things to consider before setting out to create a website.
Selling products and services online is nothing new, but in the last year, we saw many businesses throw their hat into the ecommerce arena. Building an online store is an investment, one that pays off if done the right way. Choosing the best ecommerce website builder is essential in helping you bring your product to the internet market.
You want to choose one that is affordable, easy-to-use, and one that houses a host of online features that help you reach your customers while allowing you to stay true to your brand.
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